CASE STUDY · FENCE & EXTERIOR CONTRACTOR

TM Exterior Solutions: 287% increase in revenue in just the first month

TM Exterior Solutions embarked on a digital transformation to enhance its online presence and drive measurable business growth.

TM Exterior Solutions case study: 287% increase in revenue in just the first month
RESULT$22K → $85K (+287%)Monthly revenue
RESULT+358%Search impressions
RESULT+775%Map impressions
RESULT+1,113%Phone calls

Background

TM Exterior Solutions has been serving the home improvement market for several years, delivering high-quality services to homeowners in need of reliable and professional exterior home solutions. However, the company realized the importance of establishing a robust online presence to reach a wider audience and compete effectively in the digital era.

Strategies Implemented

TM Exterior Solutions collaborated with Rogue Business Marketing to develop and execute a data-driven strategy tailored to their specific goals:

Search Engine Optimization (SEO): Extensive keyword research, on-page optimization, and content creation were carried out to improve visibility in search engine results pages (SERPs).

Local SEO: By optimizing the Google Business Profile listing, ensuring consistent business information across directories, and actively managing online reviews, TM Exterior Solutions improved local search presence and increased map impressions.

Paid Advertising: Targeted pay-per-click (PPC) campaigns were launched on search engines and social media platforms to drive relevant traffic and increase conversions.

Website Enhancements: The website underwent a redesign and optimization process to improve user experience, load times, and mobile responsiveness.

Results (Feb 1 – Jun 27, 2023)

Monthly Revenue Increase: Revenue grew from $22,000 per month to $85,000 per month — a staggering 287% surge.

Search Impressions: Online visibility climbed 358%, signaling improved rankings and brand exposure.

Map Impressions: Local SEO drove a 775% increase in map impressions, connecting TM Exterior Solutions with a much larger local audience.

Phone Calls: Inbound phone calls surged 1,113%, reflecting massive growth in customer inquiries and conversions.

"…Feels good to know while we are in the field, Rogue has us covered on all platforms for the internet. ONLY thing I regret is not starting sooner."— Tylor Mitchell, TM Exterior Solutions

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